i must say, the marketing communication strategies are getting competitive recently. I'm impressed and encouraged with the innovation and creativity.

Two great example are Mac's Singapore Monopoly campaign and Ion's Lego Charity Campaign.

Great PR stimulated and interaction with consumers to engage them in their product. And CSR- Coporate Social responsibility to generate good brand image is the in thing for organization. Nonetheless, it does good cause as well.

As consumers are getting more knowledgeable and educated. The race between marketeers and consumers are getting intense.

Life Goes On...

Recently, i'm watching korea drama online again. This show is super nice. It's currentily showing on channel u, but i had finished watching.t The plot revolves around a traditional korean family in modern times. It is very heart warming family and each character is very interesting.

i think one reason why korean drama is so captivating for me is that, unlike chinese drama from taiwan, hongkong or even local, it is less of the sensational dramatic element. It is very heart warming to watch.

And, distinctively, i think korean or the korea characters in the show are always very expressive about how they felt. i really think we should learn from them. They always communicate.

If you watch chinese drama you will find that the characters always like to play mind game, not expressing explicitly about what they feel or think, trying to see if the other party understand and the story drags on.

i always believe it is only when you express explicitly or communicate then you are able to make known to others what/how you feel and think. It increases undestanding of one another. Save the trouble of mind guessing game, it often result in many wrong guesses and misunderstanding.

Maybe i should get a korean lover. lol.


Life Goes On...

- been very busy with school works, projects, assignments & hectic work & tuition.

Life Goes On...

Life Goes On...